{"id":3351,"date":"2020-01-02T10:47:55","date_gmt":"2020-01-02T09:47:55","guid":{"rendered":"https:\/\/www.bauchgefuehl-rezepte.de\/privacy-policy\/"},"modified":"2026-11-04T14:33:17","modified_gmt":"2026-11-04T13:33:17","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/www.bauchgefuehl-rezepte.de\/en\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Introduction<\/h2>\n\n<p class=\"wp-block-paragraph\">With the following Privacy Policy, we would like to inform you about the types of personal data (hereinafter also referred to as \u201cdata\u201d) we process, the purposes for which we process it, and the scope of such processing. This Privacy Policy applies to all processing of personal data carried out by us, both in connection with the provision of our services and, in particular, on our websites, in mobile applications, and on external online platforms, such as our social media profiles (hereinafter collectively referred to as the \u201cOnline Offer\u201d). <\/p>\n\n<p class=\"wp-block-paragraph\">The terms used are not gender-specific.<\/p>\n\n<p class=\"wp-block-paragraph\">As of January 13, 2021<\/p>\n\n<h2 class=\"wp-block-heading\">Table of Contents<\/h2>\n\n<ul class=\"wp-block-list\"><li><a href=\"#m14\">Introduction<\/a><\/li><li><a href=\"#m3\">Person in Charge<\/a><\/li><li><a href=\"#mOverview\">Overview of Processing Methods<\/a><\/li><li><a href=\"#m13\">Relevant Legal Bases<\/a><\/li><li><a href=\"#m27\">Safety Measures<\/a><\/li><li><a href=\"#m25\">Transfer and Disclosure of Personal Data<\/a><\/li><li><a href=\"#m24\">Data Processing in Third Countries<\/a><\/li><li><a href=\"#m134\">Use of Cookies<\/a><\/li><li><a href=\"#m225\">Provision of the Online Service and Web Hosting<\/a><\/li><li><a href=\"#m182\">Contact Us<\/a><\/li><li><a href=\"#m264\">Online Marketing<\/a><\/li><li><a href=\"#m328\">Plugins, Embedded Functions, and Content<\/a><\/li><li><a href=\"#m12\">Deletion of Data<\/a><\/li><li><a href=\"#m15\">Changes and Updates to the Privacy Policy<\/a><\/li><li><a href=\"#m10\">Rights of Data Subjects<\/a><\/li><li><a href=\"#m42\">Definitions of Terms<\/a><\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m3\">Person in Charge<\/h2>\n\n<p class=\"wp-block-paragraph\">Anja Crhak<br\/>20 Athener Allee<br\/>55129 Mainz<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Email address:<\/strong> anja@bauchgefuehl-rezepte.de<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Legal Notice:<\/strong> <a href=\"https:\/\/www.bauchgefuehl-rezepte.de\/en\/legal-notice\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.bauchgefuehl-rezepte.de\/impressum\/<\/a><\/p>\n\n<h2 class=\"wp-block-heading\" id=\"mOverview\">Overview of Processing Methods<\/h2>\n\n<p class=\"wp-block-paragraph\">The following overview summarizes the types of data processed and the purposes of such processing, and identifies the data subjects.<\/p>\n\n<h3 class=\"wp-block-heading\">Types of Data Processed<\/h3>\n\n<ul class=\"wp-block-list\"><li>Event Data (Facebook) (\u201cEvent Data\u201d refers to data that may be transmitted by us to Facebook\u2014for example, via the Facebook Pixel (through apps or other means)\u2014and that relates to individuals or their actions; This data includes, for example, information about website visits, interactions with content and features, app installations, product purchases, etc.; the event data is processed for the purpose of creating target audiences for content and advertising (Custom Audiences); Event Data does not include the actual content (such as comments posted), login information, or contact information (i.e., no names, email addresses, or phone numbers). Event data is deleted by Facebook after a maximum of two years; the target audiences created from this data are deleted when our Facebook account is deleted.<\/li><li>Master data (e.g., names, addresses).<\/li><li>Content data (e.g., entries in online forms).<\/li><li>Contact information (e.g., email, phone numbers).<\/li><li>Meta\/communication data (e.g., device information, IP addresses).<\/li><li>Usage data (e.g., websites visited, interests in content, access times).<\/li><\/ul>\n\n<h3 class=\"wp-block-heading\">Categories of Data Subjects<\/h3>\n\n<ul class=\"wp-block-list\"><li>Prospective buyers.<\/li><li>Communication partners.<\/li><li>Users (e.g., website visitors, users of online services).<\/li><\/ul>\n\n<h3 class=\"wp-block-heading\">Purposes of Processing<\/h3>\n\n<ul class=\"wp-block-list\"><li>Provision of our online services and user-friendliness.<\/li><li>Conversion tracking (measuring the effectiveness of marketing efforts).<\/li><li>Direct marketing (e.g., via email or mail).<\/li><li>Interest-based and behavioral marketing.<\/li><li>Contact Requests and Communication.<\/li><li>Profiling (creating user profiles).<\/li><li>Remarketing.<\/li><li>Audience measurement (e.g., traffic statistics, identification of returning visitors).<\/li><li>Safety Measures.<\/li><li>Tracking (e.g., interest-based or behavioral profiling, use of cookies).<\/li><li>Provision of contractual services and customer service.<\/li><li>Managing and responding to inquiries.<\/li><\/ul>\n\n<h3 class=\"wp-block-heading\" id=\"m13\">Relevant Legal Bases<\/h3>\n\n<p class=\"wp-block-paragraph\">Below, we outline the legal bases under the General Data Protection Regulation (GDPR) on which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations in your country of residence or our country of incorporation may apply. Furthermore, should more specific legal bases apply in individual cases, we will inform you of these in the Privacy Policy.  <\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Consent (Art. 6(1), first sentence, subparagraph (a) of the GDPR)<\/strong> \u2014 The data subject has given consent to the processing of personal data concerning him or her for a specific purpose or for several specific purposes.<\/li><li><strong>Performance of a Contract and Precontractual Inquiries (Art. 6(1), first sentence, subparagraph (b) of the GDPR)<\/strong> \u2014 Processing is necessary for the performance of a contract to which the data subject is a party or for the implementation of precontractual measures taken at the data subject\u2019s request.<\/li><li><strong>Legitimate Interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR)<\/strong> &#8211; Processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject that require the protection of personal data take precedence.<\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>National Data Protection Regulations in Germany<\/strong>: In addition to the data protection provisions of the General Data Protection Regulation, national data protection regulations apply in Germany. These include, in particular, the Act on the Protection Against the Misuse of Personal Data in Data Processing (Federal Data Protection Act\u2014BDSG). The BDSG contains, in particular, special provisions regarding the right of access, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, data transfers, and automated decision-making in individual cases, including profiling. Furthermore, it governs data processing for the purposes of the employment relationship (Section 26 BDSG), particularly with regard to the establishment, performance, or termination of employment relationships, as well as the consent of employees. In addition, state data protection laws of the individual federal states may apply.    <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m27\">Safety Measures<\/h2>\n\n<p class=\"wp-block-paragraph\">We implement technical and organizational measures in accordance with legal requirements, taking into account the state of the art, the costs of implementation, and the nature, scope, circumstances, and purposes of the processing, as well as the varying likelihoods and severity of threats to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk.<\/p>\n\n<p class=\"wp-block-paragraph\">These measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data, as well as access to, input of, and disclosure of the data, ensuring its availability, and maintaining its separation. Furthermore, we have established procedures that ensure the exercise of data subjects\u2019 rights, the deletion of data, and responses to data breaches. Furthermore, we take the protection of personal data into account from the very beginning of the development and selection of hardware, software, and procedures, in accordance with the principle of data protection through technical design and privacy-friendly default settings.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>SSL Encryption (https)<\/strong>: To protect the data you submit through our online services, we use SSL encryption. You can recognize such encrypted connections by the prefix https:\/\/ in your browser&#8217;s address bar. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m25\">Transfer and Disclosure of Personal Data<\/h2>\n\n<p class=\"wp-block-paragraph\">As part of our processing of personal data, the data may be transferred to or disclosed to other entities, companies, legally independent organizational units, or individuals. Recipients of this data may include, for example, payment institutions in connection with payment transactions, service providers contracted to perform IT tasks, or providers of services and content integrated into a website. In such cases, we comply with legal requirements and, in particular, enter into appropriate contracts or agreements with the recipients of your data to ensure the protection of your data.  <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m24\">Data Processing in Third Countries<\/h2>\n\n<p class=\"wp-block-paragraph\">If we process data in a third country (i.e., outside the European Union (EU) or the European Economic Area (EEA)), or if processing occurs in connection with the use of third-party services or the disclosure or transfer of data to other parties, entities, or companies, this is done only in accordance with legal requirements.<\/p>\n\n<p class=\"wp-block-paragraph\">Subject to express consent or where data transfer is required by contract or law, we process or allow the processing of data only in third countries with a recognized level of data protection, contractual obligations through the European Commission\u2019s so-called standard data protection clauses, or where certifications or binding internal data protection policies are in place (Articles 44\u201349 of the GDPR; European Commission information page: <a href=\"https:\/\/ec.europa.eu\/info\/law\/law-topic\/data-protection\/international-dimension-data-protection_de\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/ec.europa.eu\/info\/law\/law-topic\/data-protection\/international-dimension-data-protection_de<\/a> ). <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m134\">Use of Cookies<\/h2>\n\n<p class=\"wp-block-paragraph\">Cookies are text files that contain data from websites or domains visited and are stored by a browser on the user\u2019s computer. A cookie is primarily used to store information about a user during or after their visit to an online service. The stored information may include, for example, language settings on a website, login status, a shopping cart, or the point at which a video was viewed. We also include in the term \u201ccookies\u201d other technologies that perform the same functions as cookies (e.g., when user information is stored using pseudonymous online identifiers, also known as \u201cuser IDs\u201d).   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>We distinguish between the following types and functions of cookies:<\/strong><\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Temporary cookies (also known as session cookies):<\/strong> Temporary cookies are deleted at the latest after a user leaves a website and closes their browser.<\/li><li><strong>Persistent cookies:<\/strong> Persistent cookies remain stored even after the browser is closed. For example, this allows a user\u2019s login status to be saved or preferred content to be displayed immediately when the user visits a website again. Similarly, users\u2019 interests\u2014which are used for audience measurement or marketing purposes\u2014can be stored in such a cookie.  <\/li><li><strong>First-party cookies:<\/strong> First-party cookies are set by us.<\/li><li><strong>Third-party cookies (also known as third-party cookies)<\/strong>: Third-party cookies are primarily used by advertisers (so-called third parties) to process user information.<\/li><li><strong>Necessary (also: essential or absolutely required) cookies:<\/strong> Cookies may be absolutely necessary for the operation of a website (e.g., to store logins or other user input, or for security reasons).<\/li><li><strong>Statistics, Marketing, and Personalization Cookies<\/strong>: Cookies are also generally used for audience measurement and when a user\u2019s interests or behavior (e.g., viewing certain content, using features, etc.) on individual web pages are stored in a user profile. Such profiles are used, for example, to display content to users that corresponds to their potential interests. This process is also referred to as \u201ctracking,\u201d i.e., tracking users\u2019 potential interests. To the extent that we use cookies or \u201ctracking\u201d technologies, we will inform you separately in our Privacy Policy or when obtaining your consent.   <\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Information on Legal Bases:<\/strong> The legal basis on which we process your personal data using cookies depends on whether we ask for your consent. If this is the case and you consent to the use of cookies, the legal basis for processing your data is your explicit consent. Otherwise, the data processed using cookies is processed on the basis of our legitimate interests (e.g., in the business operation of our online service and its improvement) or, if the use of cookies is necessary to fulfill our contractual obligations.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Retention Period: Unless <\/strong>we provide you with explicit information regarding the retention period of persistent cookies (e.g., as part of a so-called cookie opt-in), please assume that the retention period may be up to two years.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>General Information on Withdrawal of Consent and Objection (Opt-Out):<\/strong> Depending on whether the processing is based on consent or legal authorization, you have the option at any time to withdraw your consent or object to the processing of your data through cookie technologies (collectively referred to as \u201copt-out\u201d). You can initially exercise your right to object through your browser settings, for example, by disabling cookies (although this may also limit the functionality of our online services). You can also object to the use of cookies for online marketing purposes through a variety of services\u2014particularly in the case of tracking\u2014via the websites <a href=\"https:\/\/optout.aboutads.info\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/optout.aboutads.info<\/a> and <a href=\"https:\/\/www.youronlinechoices.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.youronlinechoices.com\/<\/a>. In addition, you can find further information on how to object in the details provided about the service providers and cookies used.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Processing of Cookie Data Based on Consent<\/strong>: We use a cookie consent management process through which users\u2019 consent to the use of cookies\u2014as well as to the processing activities and providers specified within the cookie consent management process\u2014is obtained, and through which users can manage and revoke their consent. In this process, the declaration of consent is stored so that users do not have to be asked for consent repeatedly and so that we can provide proof of consent in accordance with legal requirements. Storage may occur on the server and\/or in a cookie (a so-called opt-in cookie, or using comparable technologies) to associate the consent with a user or their device. Subject to specific information provided by the providers of cookie management services, the following applies: Consent may be stored for up to two years. In this process, a pseudonymous user identifier is generated and stored along with the time of consent, details regarding the scope of consent (e.g., which categories of cookies and\/or service providers), as well as the browser, operating system, and device used.    <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Cookie Settings\/Opt-Out Option:<\/strong><\/p>\n<p>[borlabs-cookie type=&#8221;btn-cookie-preference&#8221; title=&#8221;Pers\u00f6nliche Einstellungen anpassen&#8221;\/]<\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Types of data processed:<\/strong> Usage data (e.g., websites visited, content interests, access times), meta\/communication data (e.g., device information, IP addresses).<\/li><li><strong>Data subjects:<\/strong> Users (e.g., website visitors, users of online services).<\/li><li><strong>Legal Basis:<\/strong> Consent (Art. 6(1), first sentence, subparagraph (a) of the GDPR), Legitimate Interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR).<\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Services Used and Service Providers:<\/strong><\/p>\n\n<ul class=\"wp-block-list\"><li><strong>BorlabsCookie:<\/strong> Cookie consent management; Service provider: Borlabs; Website: <a href=\"https:\/\/de.borlabs.io\/borlabs-cookie\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/de.borlabs.io\/borlabs-cookie\/<\/a>; An individual user ID, language, types of consent, and the time they were granted are stored on the server and in a cookie on the user\u2019s device.<\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m225\">Provision of the Online Service and Web Hosting<\/h2>\n\n<p class=\"wp-block-paragraph\">In order to provide our online services securely and efficiently, we use the services of one or more web hosting providers, from whose servers (or servers managed by them) the online services can be accessed. For these purposes, we may use infrastructure and platform services, computing capacity, storage space, and database services, as well as security and technical maintenance services. <\/p>\n\n<p class=\"wp-block-paragraph\">The data processed in connection with the provision of the hosting service may include any information relating to users of our online service that is generated during their use of the service and their communications. This typically includes the IP address, which is necessary to deliver the content of online services to browsers, and all data entered within our online service or on websites. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Email Sending and Hosting<\/strong>: The web hosting services we use also include the sending, receiving, and storage of emails. For these purposes, the addresses of the recipients and senders, as well as other information regarding email transmission (e.g., the providers involved) and the contents of the respective emails, are processed. The aforementioned data may also be processed for the purpose of detecting spam. Please note that emails are generally not sent in encrypted form over the Internet. Although emails are typically encrypted during transmission, they are not encrypted on the servers from which they are sent and received (unless a so-called end-to-end encryption method is used). We therefore cannot assume any responsibility for the transmission of emails between the sender and our server.     <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Collection of Access Data and Log Files<\/strong>: We (or our web hosting provider) collect data on every access to the server (so-called server log files). Server log files may include the address and name of the web pages and files accessed, the date and time of the request, the amount of data transferred, a notification of a successful request, the browser type and version, the user\u2019s operating system, the referrer URL (the previously visited page), and, as a rule, IP addresses and the requesting provider. <\/p>\n\n<p class=\"wp-block-paragraph\">Server log files can be used, on the one hand, for security purposes\u2014for example, to prevent server overload (particularly in the case of malicious attacks, known as DDoS attacks)\u2014and, on the other hand, to ensure server performance and stability.<\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Types of data processed:<\/strong> Content data (e.g., entries in online forms), usage data (e.g., websites visited, interest in content, access times), meta\/communication data (e.g., device information, IP addresses).<\/li><li><strong>Data subjects:<\/strong> Users (e.g., website visitors, users of online services).<\/li><li><strong>Legal basis:<\/strong> Legitimate interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR).<\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m182\">Contact Us<\/h2>\n\n<p class=\"wp-block-paragraph\">When you contact us (e.g., via the contact form, email, phone, or social media), we process the information provided by the person making the inquiry to the extent necessary to respond to the inquiry and take any requested actions.<\/p>\n\n<p class=\"wp-block-paragraph\">Responses to contact requests made in the context of contractual or precontractual relationships are provided to fulfill our contractual obligations or to respond to (pre)contractual inquiries, and otherwise based on our legitimate interests in responding to such inquiries.<\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Types of data processed:<\/strong> Personal information (e.g., names, addresses), contact information (e.g., email addresses, phone numbers), content data (e.g., information entered into online forms).<\/li><li><strong>Affected individuals:<\/strong> Communication partners.<\/li><li><strong>Purposes of processing:<\/strong> Contact requests and communication.<\/li><li><strong>Legal basis:<\/strong> Performance of a contract and pre-contractual inquiries (Art. 6(1), first sentence, subparagraph (b) of the GDPR), legitimate interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR).<\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m264\">Online Marketing<\/h2>\n\n<p class=\"wp-block-paragraph\">We process personal data for online marketing purposes, which may include, in particular, the marketing of advertising space or the display of advertising and other content (collectively referred to as \u201ccontent\u201d) based on users\u2019 potential interests, as well as the measurement of their effectiveness.<\/p>\n\n<p class=\"wp-block-paragraph\">For these purposes, so-called user profiles are created and stored in a file (known as a \u201ccookie\u201d), or similar methods are used to store user information relevant to the display of the aforementioned content. This information may include, for example, content viewed, websites visited, online networks used, as well as communication partners and technical details such as the browser and computer system used, and information regarding usage times. If users have consented to the collection of their location data, this data may also be processed.  <\/p>\n\n<p class=\"wp-block-paragraph\">Users\u2019 IP addresses are also stored. However, we use available IP masking methods (i.e., pseudonymization by truncating the IP address) to protect users. In general, no personally identifiable information about users (such as email addresses or names) is stored as part of online marketing procedures; instead, pseudonyms are used. This means that neither we nor the providers of the online marketing services know the users\u2019 actual identities, but only the information stored in their profiles.   <\/p>\n\n<p class=\"wp-block-paragraph\">The information in the profiles is typically stored in cookies or using similar methods. These cookies can generally be read later on other websites that use the same online marketing method; they can be analyzed for the purpose of displaying content, supplemented with additional data, and stored on the server of the online marketing provider. <\/p>\n\n<p class=\"wp-block-paragraph\">In exceptional cases, clear data may be associated with profiles. This occurs, for example, when users are members of a social network whose online marketing methods we use, and the network links the users\u2019 profiles to the aforementioned information. Please note that users may enter into additional agreements with the providers, such as by giving consent during registration.  <\/p>\n\n<p class=\"wp-block-paragraph\">As a general rule, we only have access to aggregated information regarding the performance of our advertisements. However, through what is known as conversion tracking, we can determine which of our online marketing methods have led to a so-called conversion\u2014that is, for example, the signing of a contract with us. Conversion tracking is used solely to analyze the success of our marketing efforts.  <\/p>\n\n<p class=\"wp-block-paragraph\">Unless otherwise specified, please assume that the cookies used will be stored for a period of two years.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Notes on Legal Bases:<\/strong> If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed based on our legitimate interests (i.e., our interest in providing efficient, cost-effective, and user-friendly services). In this context, we would also like to draw your attention to the information regarding the use of cookies in this Privacy Policy.  <\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Types of data processed:<\/strong> Usage data (e.g., websites visited, content interests, access times), meta\/communication data (e.g., device information, IP addresses).<\/li><li><strong>Data subjects:<\/strong> Users (e.g., website visitors, users of online services), prospective customers.<\/li><li><strong>Purposes of processing:<\/strong> Tracking (e.g., interest-based\/behavioral profiling, use of cookies), remarketing, conversion tracking (measuring the effectiveness of marketing activities), interest-based and behavioral marketing, profiling (creating user profiles), and audience measurement (e.g., traffic statistics, identifying returning visitors).<\/li><li><strong>Security measures:<\/strong> IP masking (pseudonymization of the IP address).<\/li><li><strong>Legal Basis:<\/strong> Consent (Art. 6(1), first sentence, subparagraph (a) of the GDPR), Legitimate Interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR).<\/li><li><strong>Option to Object (Opt-Out):<\/strong> Please refer to the privacy policies of the respective providers and the options for objecting (so-called \u201copt-out\u201d) specified by those providers. If no explicit opt-out option has been provided, you have the option of disabling cookies in your browser settings. However, this may limit certain features of our online service. We therefore also recommend the following opt-out options, which are summarized and organized by region: a) Europe: <a href=\"https:\/\/www.youronlinechoices.eu\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.youronlinechoices.eu<\/a>. b) Canada: <a href=\"https:\/\/www.youradchoices.ca\/choices\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.youradchoices.ca\/choices<\/a>. c) U.S.: <a href=\"https:\/\/www.aboutads.info\/choices\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.aboutads.info\/choices<\/a>. d) Global: <a href=\"https:\/\/optout.aboutads.info\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/optout.aboutads.info<\/a>.      <\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Services Used and Service Providers:<\/strong><\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Google Analytics:<\/strong>  Online marketing and web analytics; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Website:  <a href=\"https:\/\/marketingplatform.google.com\/intl\/de\/about\/analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/marketingplatform.google.com\/intl\/de\/about\/analytics\/<\/a>; Privacy Policy:  <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/policies.google.com\/privacy<\/a>; Option to opt out: Opt-out plugin:  <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de<\/a>, Settings for displaying ads:  <a href=\"https:\/\/adssettings.google.com\/authenticated\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/adssettings.google.com\/authenticated<\/a>.<\/li><li><strong>Google Ad Manager:<\/strong> We use the &#8220;Google Marketing Platform&#8221; (and services such as &#8220;Google Ad Manager&#8221;) to place ads on the Google Display Network (e.g., in search results, in videos, on websites, etc.). The Google Marketing Platform is characterized by the fact that ads are displayed in real time based on users\u2019 presumed interests. This allows us to display ads for and within our online offering in a more targeted manner, so that users are shown only ads that potentially match their interests. For example, if a user is shown ads for products they have previously shown interest in on other websites, this is referred to as \u201cremarketing.\u201d Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Website: <a href=\"https:\/\/marketingplatform.google.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/marketingplatform.google.com<\/a>; Privacy Policy: <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/policies.google.com\/privacy<\/a>.    <\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m328\">Plugins, Embedded Functions, and Content<\/h2>\n\n<p class=\"wp-block-paragraph\">We incorporate functional and content elements into our online offering that are sourced from the servers of their respective providers (hereinafter referred to as \u201cthird-party providers\u201d). These may include, for example, graphics, videos, social media buttons, and posts (hereinafter collectively referred to as \u201ccontent\u201d). <\/p>\n\n<p class=\"wp-block-paragraph\">This integration always requires that the third-party providers of this content process users\u2019 IP addresses, since they would not be able to send the content to users\u2019 browsers without the IP address. The IP address is therefore necessary for displaying this content or these features. We make every effort to use only content whose respective providers use the IP address solely for the purpose of delivering the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as \u201cweb beacons\u201d) for statistical or marketing purposes. These \u201cpixel tags\u201d allow information\u2014such as visitor traffic on the pages of this website\u2014to be analyzed. This pseudonymous information may also be stored in cookies on the user\u2019s device and may include, among other things, technical information about the browser and operating system, referring websites, the time of the visit, and other details regarding the use of our online service; it may also be linked to such information from other sources.     <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Notes on Legal Bases:<\/strong> If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed based on our legitimate interests (i.e., our interest in providing efficient, cost-effective, and user-friendly services). In this context, we would also like to draw your attention to the information regarding the use of cookies in this Privacy Policy.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Facebook Plugins and Content<\/strong>: We are jointly responsible with Facebook Ireland Ltd. for the collection or receipt\u2014as part of a transfer (but not the subsequent processing)\u2014of \u201cevent data,\u201d which Facebook collects via the Facebook social plugins (and content embedding features) running on our website or receives as part of a transfer for the following purposes: a) Displaying content and advertising information that corresponds to users\u2019 presumed interests; b) Delivery of commercial and transaction-related messages (e.g., contacting users via Facebook Messenger); c) Improving ad delivery and personalizing features and content (e.g., improving the ability to identify which content or advertising information is likely to match users\u2019 interests). We have entered into a special agreement with Facebook (\u201cAddendum for Controllers,\u201d      <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>), which specifically sets forth the security measures Facebook must follow (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) and in which Facebook has agreed to fulfill the rights of data subjects (i.e., users can, for example, submit requests for information or deletion directly to Facebook). Note: If Facebook provides us with metrics, analyses, and reports (which are aggregated\u2014i.e., do not contain any information about individual users and are anonymous to us), then this processing does not take place within the framework of joint controllership, but rather on the basis of a data processing agreement (\u201cData Processing Terms,\u201d   <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing<\/a>), the &#8220;Data Security Terms&#8221; (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) as well as with regard to processing in the United States based on standard contractual clauses (&#8220;Facebook-EU Data Transfer Addendum,&#8221;  <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>). Users&#8217; rights (in particular the right to access, erasure, objection, and filing a complaint with the competent supervisory authority) are not restricted by the agreements with Facebook.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Instagram Plugins and Content<\/strong>: We are jointly responsible with Facebook Ireland Ltd. for the collection or receipt\u2014as part of a transfer (but not the further processing)\u2014of \u201cevent data,\u201d which Facebook collects using Instagram features (e.g., content embedding features) implemented on our online platform, or receives as part of a transfer, for the following purposes: a) Displaying content and advertising information that corresponds to users\u2019 presumed interests; b) Delivery of commercial and transaction-related messages (e.g., contacting users via Facebook Messenger); c) Improving ad delivery and personalizing features and content (e.g., improving the ability to identify which content or advertising information is likely to match users\u2019 interests). We have entered into a specific agreement with Facebook (\u201cAddendum for Controllers,\u201d      <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>), which specifically sets forth the security measures Facebook must follow (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) and in which Facebook has agreed to fulfill the rights of data subjects (i.e., users can, for example, submit requests for information or deletion directly to Facebook). Note: If Facebook provides us with metrics, analyses, and reports (which are aggregated\u2014i.e., do not contain any information about individual users and are anonymous to us), then this processing does not take place within the framework of joint controllership, but rather on the basis of a data processing agreement (\u201cData Processing Terms,\u201d   <a href=\"https:\/\/www.facebook.com\/legal\/terms\/dataprocessing\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/dataprocessing<\/a>), the &#8220;Data Security Terms&#8221; (<a href=\"https:\/\/www.facebook.com\/legal\/terms\/data_security_terms\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/terms\/data_security_terms<\/a>) as well as with regard to processing in the United States based on standard contractual clauses (&#8220;Facebook-EU Data Transfer Addendum,&#8221;  <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>). Users&#8217; rights (in particular the right to access, erasure, objection, and filing a complaint with the competent supervisory authority) are not restricted by the agreements with Facebook.<\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Types of Data Processed:<\/strong>  Usage data (e.g., websites visited, interest in content, access times), meta\/communication data (e.g., device information, IP addresses), event data (Facebook) (\u201cEvent Data\u201d refers to data that may be transmitted by us to Facebook\u2014for example, via Facebook Pixel (through apps or other means)\u2014and that relates to individuals or their actions; This data includes, for example, information about website visits, interactions with content and features, app installations, product purchases, etc.; the event data is processed for the purpose of creating target audiences for content and advertising (Custom Audiences); Event Data does not include the actual content (such as comments posted), login information, or contact information (i.e., no names, email addresses, or phone numbers). Event data is deleted by Facebook after a maximum of two years; the target audiences created from this data are deleted upon deletion of our Facebook account; contact information (e.g., email, phone numbers), content data (e.g., entries in online forms), and master data (e.g., names, addresses).<\/li><li><strong>Data subjects:<\/strong> Users (e.g., website visitors, users of online services), communication partners.<\/li><li><strong>Purposes of processing:<\/strong> Providing our online services and ensuring user-friendliness, delivering contractual services and customer service, handling contact requests and communication, direct marketing (e.g., via email or mail), tracking (e.g., interest-based\/behavioral profiling, use of cookies), interest-based and behavioral marketing, profiling (creation of user profiles), security measures, and managing and responding to inquiries.<\/li><li><strong>Legal Basis:<\/strong> Legitimate Interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR), Consent (Art. 6(1), first sentence, subparagraph (a) of the GDPR), performance of a contract and pre-contractual inquiries (Art. 6(1), first sentence, subparagraph (b) of the GDPR).      <\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><strong>Services Used and Service Providers:<\/strong><\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Facebook Plugins and Content:<\/strong> Facebook Social Plugins and Content\u2014This may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this website on Facebook. The list and appearance of the Facebook Social Plugins can be viewed here:   <a href=\"https:\/\/developers.facebook.com\/docs\/plugins\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/developers.facebook.com\/docs\/plugins\/<\/a>; Service Provider: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Parent Company: Facebook, 1 Hacker Way, Menlo Park, CA 94025, USA; Website:  <a href=\"https:\/\/www.facebook.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com<\/a>; Privacy Policy:  <a href=\"https:\/\/www.facebook.com\/about\/privacy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/about\/privacy<\/a>; Opt-out option: Ad settings:  <a href=\"https:\/\/www.facebook.com\/settings?tab=ads\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.facebook.com\/settings?tab=ads<\/a>.<\/li><li><strong>Instagram Plugins and Content:<\/strong> Instagram Plugins and Content\u2014This may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this website on Instagram. Service Provider: <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.instagram.com<\/a>, Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA; Website: <a href=\"https:\/\/www.instagram.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.instagram.com<\/a>; Privacy Policy: <a href=\"https:\/\/instagram.com\/about\/legal\/privacy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/instagram.com\/about\/legal\/privacy<\/a>. <\/li><li><strong>Pinterest Plugins and Content:<\/strong>  Pinterest Plugins and Content &#8211; This may include, for example, content such as images, videos, or text, as well as buttons that allow users to share content from this website on Pinterest. Service Provider: Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA; Website:  <a href=\"https:\/\/www.pinterest.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.pinterest.com<\/a>; Privacy Policy:  <a href=\"https:\/\/about.pinterest.com\/de\/privacy-policy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/about.pinterest.com\/de\/privacy-policy<\/a>.<\/li><li><strong>YouTube videos:<\/strong> Video content; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; Parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Website: <a href=\"https:\/\/www.youtube.com\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.youtube.com<\/a>; Privacy Policy: <a href=\"https:\/\/policies.google.com\/privacy\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/policies.google.com\/privacy<\/a>; Opt-out option: Opt-out plugin: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=de<\/a>, Settings for displaying ads: <a href=\"https:\/\/adssettings.google.com\/authenticated\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/adssettings.google.com\/authenticated<\/a>.<\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m12\">Deletion of Data<\/h2>\n\n<p class=\"wp-block-paragraph\">The data we process will be deleted in accordance with legal requirements as soon as the consent authorizing its processing is revoked or other authorizations cease to apply (e.g., if the purpose of processing this data no longer applies or if the data is no longer necessary for that purpose).<\/p>\n\n<p class=\"wp-block-paragraph\">Unless the data is not deleted because it is required for other, legally permissible purposes, its processing is limited to those purposes. This means that the data is blocked and not processed for any other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons, or whose storage is necessary to assert, exercise, or defend legal claims, or to protect the rights of another natural or legal person.  <\/p>\n\n<p class=\"wp-block-paragraph\">Additional information regarding the deletion of personal data may also be provided in the individual privacy notices included in this Privacy Policy.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m15\">Changes and Updates to the Privacy Policy<\/h2>\n\n<p class=\"wp-block-paragraph\">We ask that you review the content of our Privacy Policy on a regular basis. We will update the Privacy Policy as soon as changes to our data processing practices make it necessary. We will notify you as soon as the changes require action on your part (e.g., consent) or any other individual notification.  <\/p>\n\n<p class=\"wp-block-paragraph\">If we provide addresses and contact information for companies and organizations in this Privacy Policy, please note that these addresses may change over time, and we ask that you verify the information before contacting them.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"m10\">Rights of Data Subjects<\/h2>\n\n<p class=\"wp-block-paragraph\">As data subjects, you have various rights under the GDPR, which arise in particular from Articles 15 through 21 of the GDPR:<\/p>\n\n<ul class=\"wp-block-list\"><li><strong>Right to Object: You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you that is carried out pursuant to Article 6(1)(e) or (f) of the GDPR; this also applies to profiling based on these provisions. If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to profiling to the extent that it is related to such direct marketing.   <\/strong><\/li><li><strong>Right to Withdraw Consent:<\/strong> You have the right to withdraw any consent you have given at any time.<\/li><li><strong>Right of Access:<\/strong> You have the right to request confirmation as to whether your personal data is being processed, as well as access to that data, additional information, and a copy of the data in accordance with legal requirements.<\/li><li><strong>Right to Rectification:<\/strong> In accordance with legal requirements, you have the right to request that data concerning you be completed or that inaccurate data concerning you be corrected.<\/li><li><strong>Right to Erasure and Restriction of Processing:<\/strong> In accordance with legal requirements, you have the right to request that data concerning you be erased without delay or, alternatively, to request a restriction on the processing of such data in accordance with legal requirements.<\/li><li><strong>Right to Data Portability:<\/strong> You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, in accordance with legal requirements, or to request that it be transferred to another data controller.<\/li><li><strong>Complaint to a supervisory authority:<\/strong> You also have the right, in accordance with legal requirements, to file a complaint with a supervisory authority, in particular in the Member State of your habitual residence, your place of work, or the location of the alleged infringement, if you believe that the processing of your personal data violates the GDPR.<\/li><\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"m42\">Definitions of Terms<\/h2>\n\n<p class=\"wp-block-paragraph\">This section provides an overview of the terms used in this Privacy Policy. Many of the terms are taken from the law and are defined primarily in Article 4 of the GDPR. The legal definitions are binding. The explanations below, however, are intended primarily to aid understanding. The terms are listed in alphabetical order.    <\/p>\n\n<ul class=\"wp-block-list\"><li><strong>IP masking:<\/strong> \u201cIP masking\u201d refers to a method in which the last octet\u2014that is, the last two numbers of an IP address\u2014is deleted so that the IP address can no longer be used to uniquely identify an individual. Therefore, IP masking is a means of pseudonymizing data processing procedures, particularly in online marketing. <\/li><li><strong>Interest-Based and Behavioral Marketing:<\/strong> Interest-based and\/or behavioral marketing refers to the practice of determining, as accurately as possible, users\u2019 potential interests in ads and other content. This is done based on information about their past behavior (e.g., visiting and spending time on specific websites, purchasing behavior, or interactions with other users), which is stored in a so-called profile. Cookies are typically used for these purposes.  <\/li><li><strong>Conversion Tracking:<\/strong> Conversion tracking (also known as &#8220;visit-action analysis&#8221;) is a method used to determine the effectiveness of marketing measures. To do this, a cookie is typically stored on users\u2019 devices while they are on the websites where the marketing measures are carried out, and is then retrieved again on the target website. For example, this allows us to track whether the ads we placed on other websites were successful.  <\/li><li><strong>Personal Data:<\/strong>  &#8220;Personal data&#8221; means any information relating to an identified or identifiable natural person (hereinafter referred to as the &#8220;data subject&#8221;); a natural person is considered identifiable if they can be identified, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier (e.g., a cookie) or one or more specific characteristics that reflect the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.<\/li><li><strong>Profiling:<\/strong>  &#8220;Profiling&#8221; refers to any form of automated processing of personal data that involves using such personal data to analyze, evaluate, or predict certain personal aspects relating to a natural person (depending on the type of profiling, this may include information regarding age, gender, location data and movement data, interaction with websites and their content, purchasing behavior, and social interactions with other people) or to predict them (e.g., interests in specific content or products, click behavior on a website, or location). Cookies and web beacons are frequently used for profiling purposes. <\/li><li><strong>Audience Measurement:<\/strong> Audience measurement (also known as web analytics) is used to analyze visitor traffic to an online service and may include the behavior or interests of visitors regarding specific information, such as website content. With the help of reach analysis, website owners can, for example, determine at what times visitors access their website and what content interests them. This enables them, for example, to better tailor the website\u2019s content to the needs of their visitors. For the purposes of reach analysis, pseudonymous cookies and web beacons are often used to identify returning visitors and thus obtain more accurate analyses of how an online service is used.   <\/li><li><strong>Remarketing:<\/strong> The terms &#8220;remarketing&#8221; or &#8220;retargeting&#8221; are used when, for example, a website tracks which products a user has shown interest in\u2014for advertising purposes\u2014in order to remind the user of those products on other websites, such as through advertisements.<\/li><li><strong>Tracking:<\/strong> The term \u201ctracking\u201d refers to the ability to track users\u2019 behavior across multiple online services. Typically, information about users\u2019 behavior and interests\u2014based on the online services they use\u2014is stored in cookies or on the servers of the providers of tracking technologies (a process known as \u201cprofiling\u201d). This information can then be used, for example, to display advertisements to users that are likely to match their interests.  <\/li><li><strong>Data Controller:<\/strong> The term \u201cdata controller\u201d refers to the natural or legal person, public authority, agency, or other body that, alone or jointly with others, determines the purposes and means of the processing of personal data.<\/li><li><strong>Processing:<\/strong> &#8220;Processing&#8221; means any operation or set of operations performed on personal data, whether or not by automated means. The term is broad and encompasses virtually every aspect of data handling, whether it involves collection, analysis, storage, transmission, or deletion.<\/li><\/ul>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/datenschutz-generator.de\/?l=de\" target=\"_blank\" rel=\"noreferrer noopener\">Created using the free Datenschutz-Generator.de by Dr. Thomas Schwenke<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction With the following Privacy Policy, we would like to inform you about the types of personal data (hereinafter also referred to as \u201cdata\u201d) we process, the purposes for which we process it, and the scope of such processing. This Privacy Policy applies to all processing of personal data carried out by us, both in connection with the provision of our services and, in particular, on our websites, in mobile applications, and on external online platforms, such as our social media profiles (hereinafter collectively referred to as the \u201cOnline Offer\u201d). The terms used are not gender-specific. As of January 13, 2021 Table of Contents Introduction Person in Charge Overview of Processing Methods Relevant Legal Bases Safety Measures Transfer and Disclosure of Personal Data Data Processing in Third Countries Use of Cookies Provision of the Online Service and Web Hosting Contact Us Online Marketing Plugins, Embedded Functions, and Content Deletion of Data Changes and Updates to the Privacy Policy Rights of Data Subjects Definitions of Terms Person in Charge Anja Crhak20 Athener Allee55129 Mainz Email address: anja@bauchgefuehl-rezepte.de Legal Notice: https:\/\/www.bauchgefuehl-rezepte.de\/impressum\/ Overview of Processing Methods The following overview summarizes the types of data processed and the purposes of such processing, and identifies the data subjects. Types of Data Processed Event Data (Facebook) (\u201cEvent Data\u201d refers to data that may be transmitted by us to Facebook\u2014for example, via the Facebook Pixel (through apps or other means)\u2014and that relates to individuals or their actions; This data includes, for example, information about website visits, interactions with content and features, app installations, product purchases, etc.; the event data is processed for the purpose of creating target audiences for content and advertising (Custom Audiences); Event Data does not include the actual content (such as comments posted), login information, or contact information (i.e., no names, email addresses, or phone numbers). Event data is deleted by Facebook after a maximum of two years; the target audiences created from this data are deleted when our Facebook account is deleted. Master data (e.g., names, addresses). Content data (e.g., entries in online forms). Contact information (e.g., email, phone numbers). Meta\/communication data (e.g., device information, IP addresses). Usage data (e.g., websites visited, interests in content, access times). Categories of Data Subjects Prospective buyers. Communication partners. Users (e.g., website visitors, users of online services). Purposes of Processing Provision of our online services and user-friendliness. Conversion tracking (measuring the effectiveness of marketing efforts). Direct marketing (e.g., via email or mail). Interest-based and behavioral marketing. Contact Requests and Communication. Profiling (creating user profiles). Remarketing. Audience measurement (e.g., traffic statistics, identification of returning visitors). Safety Measures. Tracking (e.g., interest-based or behavioral profiling, use of cookies). Provision of contractual services and customer service. Managing and responding to inquiries. Relevant Legal Bases Below, we outline the legal bases under the General Data Protection Regulation (GDPR) on which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations in your country of residence or our country of incorporation may apply. Furthermore, should more specific legal bases apply in individual cases, we will inform you of these in the Privacy Policy. Consent (Art. 6(1), first sentence, subparagraph (a) of the GDPR) \u2014 The data subject has given consent to the processing of personal data concerning him or her for a specific purpose or for several specific purposes. Performance of a Contract and Precontractual Inquiries (Art. 6(1), first sentence, subparagraph (b) of the GDPR) \u2014 Processing is necessary for the performance of a contract to which the data subject is a party or for the implementation of precontractual measures taken at the data subject\u2019s request. Legitimate Interests (Art. 6(1), first sentence, subparagraph (f) of the GDPR) &#8211; Processing is necessary to safeguard the legitimate interests of the controller or a third party, unless the interests or fundamental rights and freedoms of the data subject that require the protection of personal data take precedence. National Data Protection Regulations in Germany: In addition to the data protection provisions of the General Data Protection Regulation, national data protection regulations apply in Germany. These include, in particular, the Act on the Protection Against the Misuse of Personal Data in Data Processing (Federal Data Protection Act\u2014BDSG). The BDSG contains, in particular, special provisions regarding the right of access, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, data transfers, and automated decision-making in individual cases, including profiling. Furthermore, it governs data processing for the purposes of the employment relationship (Section 26 BDSG), particularly with regard to the establishment, performance, or termination of employment relationships, as well as the consent of employees. In addition, state data protection laws of the individual federal states may apply. Safety Measures We implement technical and organizational measures in accordance with legal requirements, taking into account the state of the art, the costs of implementation, and the nature, scope, circumstances, and purposes of the processing, as well as the varying likelihoods and severity of threats to the rights and freedoms of natural persons, to ensure a level of protection appropriate to the risk. These measures include, in particular, ensuring the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data, as well as access to, input of, and disclosure of the data, ensuring its availability, and maintaining its separation. Furthermore, we have established procedures that ensure the exercise of data subjects\u2019 rights, the deletion of data, and responses to data breaches. Furthermore, we take the protection of personal data into account from the very beginning of the development and selection of hardware, software, and procedures, in accordance with the principle of data protection through technical design and privacy-friendly default settings. SSL Encryption (https): To protect the data you submit through our online services, we use SSL encryption. You can recognize such encrypted connections by the prefix https:\/\/ in your browser&#8217;s address bar. Transfer and Disclosure of Personal Data As part of our processing of personal data, the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/about-page.php","meta":{"footnotes":""},"class_list":["post-3351","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Privacy Policy | bauchgefuehl-rezepte.de | Food Blog<\/title>\n<meta name=\"description\" content=\"Privacy Policy | Great and delicious recipes for your gut feeling \u2714\ufe0f Food blog with lots of delicious recipes for everyday meals \u27a1\ufe0f Try them out now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bauchgefuehl-rezepte.de\/en\/privacy-policy\/\" 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